| Sincron Inova was established in 1970 as a consulting company specialising in economic al and statistical research, focused on the retail sector, and has undertaken innumerable studies and surveys for businesses, institutions, and local authorities. Among the many areas that we cover: - analysis of retail trends, - forecast of prospective future scenarios, - estimate and trends of goods consumptions by category, - profile of players and their performances, - analysis and measurement of competition, - market shares estimate, - consumers behaviour studies, - continous record about innovative formats and their local presence, - analisys of the density and degree of innovation of retail networks, - estimate of potential of specific local markets, - simulations and estimates of the potential of a single shop, - simulations and estimates of the potential of retail complexes, - micro- and macro-territorial analysis of goods categories, - creation and refinement of predictive models. |
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In 1995 Sincron was renamed Sincron Inova to highlight our commitment to innovate retail analysis and market research through new, up-to-date and creative approaches.
- collect, process and synthesize an enormous amount of data, both quantitative and qualitative,Sincron Inova's mission today - as for Sincron - is to support the retail industry players in relation to their investments and strategies by providing them with value-added estimates and simulations. Products are the same, but the approach is more sophisticated and innovative. Thanks to significant investment in advanced technologies and in-house software development Sincron Inova is able to: - refer the data to very restricted geographical contexts and, - correlate them to determine their interactions, using numerous econometric, probabilistic and gravitational models, developed in-house to deal with specific problems.
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