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Sincron Inova is an economic research and statistical company focused
on italian retail and services, which provides analysis, estimates and simulations of considerable strategic significance.

Studi di Settore nel Commercio

What does It do?

How does It work?

The positioning and the results of a commercial activity depend on the behavior of consumers, which is influenced by the Demand and the Supply of the specific local market. Their interactions can be studied through Models of different nature and type to obtain outputs of considerable importance.

Analysis of the Territory

Sincron Inova it digitalizes the road system
to measure distances,
to calculate access times,
to describe in details the Economic System,
to identify the concentrations.

Demand analysis
Supply Analysis

Sincron Inova it studies potential consumers
who are they, how many are they, where do they live,
which are their demographic, social and economic characteristics,
how much do they spend.

Sincron Inova it identifies Players/Competitors:
who are they,
where are they,
with which types of stores,
with which formats.

Maps
Models for estimates

Sincron Inova it develops maps of
Available Income,
Total Consumption,
Population Density,
Commercial Density.

Sincron Inova it creates Mathematical-Gravitational Models which,
using a series of socio-demographic, economic and territorial variables
and
taking into account the competitive environment, must "explain/demonstrate" the results obtained by operating stores.

Spending Potential
Trend

With econometric calculations Sincron Inova It estimates how much Italian consumers spend on product categories which can be compared to those of retail and services.

Sincron Inova it analyzes the historical trends and compares them with those of the "justifying" variables to formulate forecasts for the "short and medium" term future.

Demand analysis

Sincron Inova it studies potential consumers
who are they, how many are they, where do they live,
which are their demographic, social and economic characteristics,
how much do they spend.

Supply Analysis

Sincron Inova it identifies Players/Competitors
who are they,
where are they,
with which types of stores,
with which formats.

Analysis of the Territory

Sincron Inova it digitalizes the road system
to measure distances,
to calculate access times,
to describe in details the Economic System,
to identify the concentrations.

Analisi di Mercato Milano

Answers in real time

More than a powerful Geomarketing tool to analyze a specific local market in Italy, VirtualMarket® is an innovative IT product that allows sophisticated processing, simulations and estimates directly online.

Virtual Market Italy Milan